Category Archives: Internet Marketing

4 Must Have Google Ad Extensions for Your AdWords Campaign

Every online marketer appreciates the importance of a pay-per-click (PPC) campaign.  This has become the ultimate marketing model for online businesses. There is no better technique to draw people to your website than through PPC and with more visibility, you enjoy better conversion and higher sales.  The goal of your PPC campaign is to draw … Continue reading 4 Must Have Google Ad Extensions for Your AdWords Campaign

7 Steps that will Help You to Build Online Reputation for Business

Online purchases and referrals are determined by public online reviews. This means that your online reputation matters a great deal to your shoppers and even search engines.  Comments and reviews from happy customers, disgruntled shoppers and trolls must all be considered by your marketing team.  Your competitors’ reputation in relation to yours matters too. Therefore, … Continue reading 7 Steps that will Help You to Build Online Reputation for Business